Built by
Founders,
Not Agencies.

New wilderness adventure company with nothing online. No website, no graphics, no way for customers to find them or book a trip. Everything ran on word of mouth with no room to scale.

Full digital foundation from scratch — a booking-ready website, brand graphics built for social media (including the aurora SUP poster series), and a blog structure for ongoing SEO. Site, content, and visuals in one engagement.

Professional presence from day one. The graphics I designed are still what they post. Customers can find them, read the story, and book directly — without picking up the phone.

Sales reps had no structured way to practice cold calls or get feedback while on a live call. Prep was ad hoc, coaching happened after the fact, and there was no way to scale what worked across the team.

Full AI-powered cold calling platform built from zero. Live call interface with a real-time AI coach that reads the conversation and surfaces angles mid-call without interrupting. Practice mode for reps to train before going live. AutoPilot for automated outreach sequences. Full analytics dashboard across leads, bookings, and call outcomes.

A working SaaS product — not a prototype. The AI coach operates in real time, generating conversation angles as the call unfolds. Reps can practice, iterate, and see exactly what's working before they pick up the phone.

Cricket clubs were running their full season through WhatsApp groups and spreadsheets. Fixtures got lost, scores were announced manually after the fact, and nothing was on official record. There was no tool built for how cricket clubs actually operate.

Full mobile app — ball-by-ball live scoring that automatically rolls up stats, fixture management with calendar sync, league and friendly match tracking, venue details, and home/away records. Players get live updates during matches. The whole season lives in one place. Shipped to the App Store.

Clubs have a purpose-built tool for their season. Every fixture, score, and stat has an official record. Players follow matches live instead of waiting for a post-game text.

Regina's main masjid had no mobile app. Members called the office for prayer times and iqama schedules. Community services — tax help, counselling, marriage services, Muslim business listings — existed but most of the congregation didn't know about them. Donations required showing up in person.

Full community app — live Adhan and Iqama times for all five daily prayers with a next-prayer countdown, Qibla finder, Dua & Dhikr library, services directory (free personal tax, marriage services, counselling, Muslim businesses, volunteer), online donations, membership, and a Palestine section. iOS and Android.

The entire community has the masjid in their pocket. Services that were hidden are now one tap away. Donations and membership are accessible 24/7. The admin team updates schedules without touching a website or calling anyone.

Islamic lifestyle and clothing brand with no proper online store. Sales were capped by what they could move through direct messages and in-person. No way to sell consistently, handle shipping programmatically, or reach customers across borders.

Full e-commerce store — product catalog across Hoodies, Tees, Crewnecks, Polos, Home goods, and Stationery. Stripe payments, multi-currency checkout (CAD + USD), free shipping logic over $99, shipping zone rules, and a storefront built around the brand's identity and mission: "Be stylish. Be bold. Be a walking ambassador of Islam."

Selling across Canada and the US through a real checkout flow. The free shipping threshold drives average order value up. Multi-currency removes the friction for US customers. The brand can grow without being gated by DMs.

A New Zealand medical clinic needed a proper practice website — clear information for patients, easy contact, and something the practice team could stand behind. Nothing they had was doing the job.

A clean, patient-focused practice website — services, team, contact, and the practical information patients look for before booking. Built to load fast on mobile, easy for the clinic to keep current, and built to last.

Still in daily use years after launch — no rebuilds, no rescues. Patients get straight answers before they ever call the front desk.

The site went down overnight from a DNS misconfiguration. The owner didn't know who to call, how bad it was, or how long it would take to fix. Every hour down was a potential lead lost.

Diagnosed the DNS records, identified the misconfiguration, corrected the zone entries, and confirmed full propagation — same day. Set the owner up on a monthly maintenance plan so hosting, updates, and small edits are handled without him needing to think about it.

Site has been up since. The owner is on a monthly plan and hasn't thought about his website once.